2024’s Biggest Sales Challenges — And How to Meet Them

2024 is now here, and sales and RevOps leaders are shifting their focus to meeting their new revenues targets in the new year.

Based on what we’ve seen in 2023, sales and RevOps teams face a range of obstacles when it comes to speed and efficiency in their daily operations. These challenges can hinder their ability to respond quickly to customer inquiries, generate accurate quotes, and close deals in a timely manner. Let’s delve into some of the most recent and frequent challenges leaders can expect to face in 2024:

Key Challenges That Are Slowing Sales and Hurting Revenue

1. Manual Quote Generation: Traditional quote generation processes can be time-consuming and error-prone. Sales teams often have to manually calculate pricing, configure products, and create quotes, which slows down the sales cycle and increases the risk of errors.
2. Complex Product Configurations: For businesses with diverse and complex product offerings, configuring products to meet customer needs can be a daunting task. This complexity can lead to delays in providing accurate quotes.
3. Lack of Real-Time Insights: Sales teams require up-to-date market insights, competitor information, and customer data to make informed decisions. Without access to real-time data, they might miss opportunities and struggle to adapt to changing market conditions.
4. Inefficient Data Management: Disparate systems and manual data entry can result in inconsistent customer information across platforms. This lack of data integrity can lead to delays and confusion during sales interactions.
5. Limited Cross-Functional Collaboration: Effective sales often require collaboration across different departments, such as product management and pricing teams. A lack of streamlined communication can slow down the process of obtaining approvals and aligning on pricing strategies.
6. Missed Upsell and Cross-Sell Opportunities: Sales reps might not always have the visibility into potential upsell or cross-sell opportunities based on customer behavior and preferences. This leads to missed chances to increase deal values.
7. Delayed Responses: Slow response times to customer inquiries and quote requests can lead to customer frustration and lost sales. This is especially crucial in today’s fast-paced business environment.
8. Inaccurate Pricing Strategies: Pricing decisions made without access to real-time market data and competitive insights can result in either lost sales due to uncompetitive pricing or decreased profitability due to underpricing.
9. Cumbersome Approval Processes: Obtaining approvals for special discounts or non-standard pricing can be a time-consuming process that hampers the sales team’s ability to close deals promptly.
10. Delayed Sales Cycles: Cumbersome manual processes, lack of streamlined workflows, and inadequate insights into customer behavior can contribute to prolonged sales cycles, delaying revenue realization.

Fortunately, Mobileforce has extensive experience in helping companies address these RevOps challenges. And we are happy to talk to your team to see if we can help you. Click here for a free demo — or click here to connect directly to the Mobileforce team.

Let’s see if we can help make 2024 a very Happy New Year for your sales team.