GENERAL RESOURCESMay 19, 2023
In the world of Configure, Price, Quote (CPQ) solutions, managing complex pricing structures effectively is critical. A misstep can not only lead to revenue leakage but also erode trust with customers. Mobileforce’s intelligent CPQ, with its no-code platform and state-of-the-art features, simplifies this complexity. Here are some pricing options and best practices that companies are using to ensure that pricing structures remain optimized and error-free.
1. Centralized Pricing Management
One of the primary reasons for pricing errors is scattered and uncoordinated pricing data. Centralizing all pricing data ensures consistency, easy updates, and a single source of truth. The Mobileforce intelligent quote-to-cash solution provides a unified platform where businesses can oversee all their pricing details, eliminating discrepancies and minimizing errors.
2. Tiered Pricing Structures
Instead of flat-rate pricing, companies are increasingly embracing tiered pricing models based on quantities, user categories, or customer segments. This not only offers flexibility but also ensures that pricing scales appropriately with order size or customer importance.
3. Seamless Integrations with CRMs
For real-time, error-free quoting, companies are integrating their CPQ with top-tier CRMs that include Salesforce, HubSpot, SugarCRM, Zendesk, Pipedrive, Creatio and others. This will ensure that any customer-specific discounts, historical data, or loyalty benefits are automatically factored in during the quoting process.
4. Regular Audits and Quality Checks
To prevent revenue leakage, it’s crucial to conduct regular audits of your pricing structures. Automated validation rules within the intelligent Mobileforce CPQ can be set up to alert sales teams about any anomalies or potential errors.
5. Automated Price Adjustments
Leveraging automation for price adjustments based on real-time data, such as inventory levels, seasonal demands, or competitor pricing. This ensures companies are always pricing products optimally without manual intervention.
6. Training and Empowerment
Companies are investing more in sales team training to understand and navigate complex pricing models. An informed sales team will be better equipped to make quick decisions, navigate prospect objections and requests, and avoid costly quoting errors.
7. Implement Approval Workflows
For high-value deals — or those that require custom pricing — companies are turning to approval workflows. This additional layer of oversight ensures that any discounts or customizations align with business strategies and do not inadvertently result in revenue loss.
Embracing a Proactive Approach
While managing complex pricing can be challenging, proactive measures can drastically reduce risks. By integrating robust CPQ and sales enablement solutions — such as from Mobileforce — and following these best practices, businesses can ensure accurate, competitive, and optimized pricing processes.
Looking to refine your pricing strategy further? Discover how Mobileforce can be your ideal partner in eliminating pricing errors and sealing revenue gaps. Reach out to our team today.
